Chennai Cycling 2012 is for a cause, in addition to promoting “Green Living”. The proceeds go to United Way Chennai, a Charitable Institution that has in one instance trained physically challenged people and placed them in Corporate. United Way’s Chennai chapter has been very active in livelihood creation and a number of companies like Caterpillar, Nokia, Cognizant have made significant contributions.

Support to this event will result in greater public good activities.

I would request you the following two things:

  • Have at least 25 of your senior executives register for the CXO Ride. The CXO ride will be a special ride where some of the senior executives in Chennai cycle together.
  • Encourages as many professionals to participate in the event on Sunday the Feb 26 2012 as possible.

In addition there are sponsorship opportunities for a “Clean and Green Chennai”, which the Government of Tamilnadu is actively promoting. In fact they have closed the Marina Beach on Sunday morning exclusively for this event.